Privacy policy

Last updated: July 25, 2025

This Privacy Policy describes how Belle Perle (the "Site", "we", "us", or "our") collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from belleperle.com (the "Site") or otherwise communicate with us regarding the Site (collectively, the "Services"). For purposes of this Privacy Policy, "you" and "your" means you as the user of the Services, whether you are a customer, website visitor, or another individual whose information we have collected pursuant to this Privacy Policy.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy. If you do not agree to this Privacy Policy, please do not use or access any of the Services.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Site, update the "Last updated" date, and take any other steps required by applicable law.

How We Collect and Use Your Personal Information

To provide the Services, we collect and have collected over the past 12 months personal information about you from a variety of sources. The information we collect and use varies depending on how you interact with us.

In addition to the specific uses set out below, we may use information we collect about you to communicate with you, provide or improve the Services, comply with legal obligations, enforce terms of service, and protect the Services, our rights, and the rights of our users or others.

What Personal Information We Collect

The types of personal information we obtain about you depend on how you interact with our Site and use our Services. "Personal information" refers to information that identifies, relates to, describes, or can be associated with you.

Information We Collect Directly from You

Information that you submit directly to us may include:

  • Contact details: name, address, phone number, email
  • Order information: name, billing & shipping address, payment confirmation, email, phone number
  • Account information: username, password, security questions, other account security info
  • Shopping information: items you view, items in your cart, saved items such as loyalty points, reviews, referrals, gift cards
  • Customer support information: information you include in communications with us

Some features of the Services may require you to provide certain information. You may choose not to provide this information, but doing so may prevent access to certain features.

Information We Collect About Your Usage

We may automatically collect certain information about your interaction with the Services ("Usage Data") using cookies, pixels, and similar technologies ("Cookies"). Usage Data may include device information, browser info, network info, IP address, and details about your interactions with the Services.

Information We Obtain from Third Parties

We may obtain information about you from third parties, including:

  • Vendors and service providers, including Shopify
  • Payment processors to process your payments
  • Analytics or advertising partners using cookies, pixels, or other tracking technologies

Information obtained from third parties will be treated in accordance with this Privacy Policy. See the section Third Party Websites and Links below.

How We Use Your Personal Information

  • Providing Products and Services: To fulfill orders, manage your account, process payments, arrange shipping, and enhance your shopping experience.
  • Marketing and Advertising: To send promotional communications and tailor advertisements.
  • Security and Fraud Prevention: To detect and prevent fraudulent or malicious activity.
  • Communicating with You and Service Improvement: To provide customer support and improve our Services.

Cookies

We use Cookies to power and improve our Site and Services, run analytics, remember your preferences, and better understand user interaction. For details on Shopify’s cookies, see Shopify Cookies Policy.

Most browsers accept cookies by default, but you can remove or block them. Please note that this may affect the functionality of the Services. Our Site does not respond to “do not track” signals. Learn more at allaboutdnt.com.

How We Disclose Personal Information

We may disclose personal information in circumstances including:

  • To vendors or third parties performing services on our behalf
  • To business and marketing partners
  • With your consent, including social media integrations
  • Within our corporate group for legitimate business purposes
  • In connection with business transactions, legal obligations, or enforcement of rights

Categories of personal information disclosed in the past 12 months:

Category Recipients
  • Identifiers (contact, order, account info)
  • Personal information under California Customer Records statute
  • Commercial information (orders, shopping, customer support)
  • Internet/network activity (Usage Data)
  • Geolocation data
  • Vendors/third parties performing services (ISPs, payment processors, fulfillment partners, analytics providers)
  • Business and marketing partners
  • Affiliates

We do not use or disclose sensitive personal information without your consent.

Third Party Websites and Links

Our Site may contain links to third-party websites. We are not responsible for their privacy or security policies. Information shared on third-party platforms may be viewable by others.

Children's Data

The Services are not intended for children under 16. We do not knowingly collect information about children. Parents or guardians can contact us to request deletion of a child’s information.

Security and Retention of Your Information

No security measures are perfect; we cannot guarantee complete security. Retention of your information depends on account maintenance, legal obligations, dispute resolution, and service provision.

Your Rights

You may have the following rights depending on your location:

  • Right to Access / Know
  • Right to Delete
  • Right to Correct
  • Right of Portability
  • Restriction of Processing
  • Withdrawal of Consent
  • Appeal
  • Managing Communication Preferences

To exercise these rights, use the contact details below. Verification of identity may be required. We will respond as required by law.

Complaints

If you have complaints about our processing of personal information, contact us. You may also contact your local data protection authority.

International Users

Your information may be transferred, stored, and processed outside your country. Transfers from Europe will rely on recognized transfer mechanisms such as the European Commission's Standard Contractual Clauses.

Contact

For questions about this Privacy Policy or to exercise your rights, email us at info@belleperle.com.